Consider this scenario: Chuck is a successful CEO of a marketing agency. His firm is widely known as one of the best in the nation, largely due to Chuck’s personal 25-year track record. Jerry is a recent newcomer to Chuck’s firm—hired to head up Chuck’s online engagement division. Jerry was recruited largely due to his […]
5 years ago I interviewed Amanda Harris (aka Wonder Woman / my wife) about her journey of launching a fledgling Medical Exercise Practice named Re-Kinect, just six months after giving birth to our daughter. In that conversation, she shared her reasons for starting her own company, offered tips for balancing motherhood with owning and operating […]
I was recently talking to a client who felt stuck. I had observed that he was conflicted. And from our discussions, I shared with him that I thought he “should start giving boldness more room to breathe” in him. The reason for my advice was that I could sense his real yearning for more and […]
Last week, I found myself in three different client presentations saying the same words that I’ve said hundreds of times before. One presentation was on the “Power of Content Marketing,” another was on “Bull’s Eye Marketing” and the third was on “Developing A Prospecting System.” Despite the different topics covered, the words were appropriate for […]
I was having coffee this morning and enjoying the sunrise. My mind was quieter than usual (because the house was quieter than usual). And I was thinking about Will Turner who recently completed his first Double Ironman. (That’s basically swimming, running, and biking for 33 hours straight!) I was marveling—not only at his physical stamina and […]
Whether you think the economy is still screwed up, or you think we’re moving towards another golden era in business—one thing is clear: the current changes in the market place have made it tougher than ever for a business to survive, much less thrive. I recently had a conversation with a colleague, discussing significant changes […]
As I study the trends that are impacting sales and marketing performance, one thing is clear. Competition is strong and it is only getting stronger. While competition can be great for consumers, how is your organization being impacted? And more importantly, what can you do to end up on top of the heap? There are […]
Business disruption happens when maintaining the status quo is not a viable strategy. In other words, what worked before is no longer working. And if you don’t make some changes to how you do business, you’re going to suffer the consequences. One of the biggest disruptors today is declining customer loyalty. According to many sources, […]
I call it the Millenial Tsunami and it’s about to wreak havoc for organizations who fail to prepare for the impending surge. We all know that Millenials are the largest generation in history, eclipsing the Baby Boomers in size. So why should you care; particularly if you were born before 1980? Hint: Your work life […]
Over the past few months, working with some of my business owner clients, I noticed a particular phrase popping up in various conversations: “What I really want next is _______________.” Inevitably the blank would be filled in with an arbitrary dollar amount, or more widespread fame, or recognition for an accomplishment. One day, however, a young business owner of 32, […]
